Forms and Classification of Online Business - 1729 Words

Forms and classification of online business According to (Adam, Z.R.), the major different types of e-commerce (B2B) Business-to Business, (B2C) Business-to-Consumer, (B2G) Business-to-Government, (C2C) Consumer-to-Consumer and M-commerce which is mobile commerce. Business-to-business is simply e-commerce that is present between two businesses. It is said that it is the fastest growing type of e-commerce, much faster than B2C. It is a type of e-commerce wherein two businesses transact with each other online. About 80% of online businesses are of B2B type. Business-to-consumer is e-commerce between companies and consumers. It is the second largest in growth and numbers among the types of E-commerce. It basically is interactions†¦show more content†¦This requires a higher investment compared to other business models since additional cost through shipping products, payment processing, customer service and etc are accumulated. Creating a website for online business According to Poo (2008), in creating one’s website for business purposes, the first step is to determine one’s goals on what will one use the site for? Is it for retailing or purely marketing website? These are some things that need pondering before designing a website to make it an effective website. By brainstorming and finding out the main goals, determining the genre of the website is the next step. This will determine the pros and cons of the website. There are four genres of websites which are the sales or retailing, marketing, information and a web-based application. Poo (2008) describes that retailing or sales website it focuses much on a lot of pictures, sporadic text on product descriptions and these sites are very user friendly and easy to navigate. However, one disadvantage of retail websites is that they are not usually recognized by search engines and one way of counteracting that and bringing in traffic is making use of affiliate programs. Marketing websites compared to retailing websites is that it is designed to sell a product and one product only. Marketing website is very easy to design which feature mostly text and a few images. What is greatShow MoreRelatedStereotyping in Marketing: Good or Bad?1413 Words   |  6 Pagesgroup. You and the team leader exchange business cards. You ask for his cell phone number. Before jotting it down you grab a yellow sticky note to write the number on, you know not to write it directly onto the card. How did you know that it is a proven marketing fact that Asians love the scent of orange? Or that they prefer a team work atmosphere to working alone? Or that to write on an Asians business card is deemed disrespectful? Or that bowing is their form of hand shake? 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